Dunkin’ has launched a nationwide campaign tied to Marvel’s “Avengers: Doomsday,” featuring Channing Tatum as Gambit in a new advertisement. The film is scheduled to arrive in theaters on Dec. 18.
The ad, titled “MUNCHKIN Incursion,” also features H.E.R.B.I.E., the Fantastic Four’s robotic companion. The campaign extends to participating Dunkin’ locations nationwide, where the themed menu and collectibles are available now.
The menu includes drinks such as the Iced Captain’ccino, Clobbered Cloud Latte, Wakandan Daydream Refresher, Optic Blast Lemonade, Doom’s Orders Energy and Doom Cloud Latte. The treats include the Doomsday Donut, the cotton candy-filled Avenging Donut, and hero- and villain-inspired Doomsday and Avenging MUNCHKINS.
Collectibles include a Doctor Doom 25-count MUNCHKINS tin for $14.99, available with a 25-count MUNCHKINS purchase while supplies last. The collection also features themed tumblers for $24.99, a color-changing mug for $14.99, glove cup sleeves for $19.99, and character cup sleeves for $8.99.
Four Dunkin’ restaurants will host Marvel-inspired takeovers beginning Nov. 17. The Los Angeles location at 6201 Hollywood Blvd. will have a Fantastic Four theme, while the Chicago store at 10 West Chicago Ave. will feature the X-Men. On Nov. 18, an Avengers-inspired takeover will open at 102 8th Ave. in New York City, and a Doctor Doom-themed location will open at 209 N Harvard St. in Allston, Boston.
Sources: Mashable.